I have noticed a lot of businesses lately with Facebook profiles instead of business or fan pages. There are many different reasons a business/fan page is more beneficial to your business than a personal profile. First of all, most users notice the difference and it makes your brand look like a social media newbie. If that’s not enough; you cannot track visits to the page, you cannot claim your places page, and you cannot have multiple administrators.
Do you have a Facebook personal profile for your business? The easiest way to tell is by examining the way your business makes connections on Facebook, if you have to accept a friend request for your business to make new connections, you have a profile set up for your business/brand. Don’t fret, you can convert your personal profile into a beautiful business/fan page. Here is the catch; your profile photo and friends are the ONLY thing that Facebook will carry over for you.
To begin converting: make sure you are signed in to your business profile page. You will need to export your profile data to a zip file if you wish to keep your original information for manual upload later. Without exporting your profile to a zip file all posts, comments, applications, and messages will be lost. If you want to keep the other content, you can export the data by clicking on “Account” in the top right corner of your page, then “Account Settings” then “Download Information”. Keep in mind you can only reload photos and videos. After you download your information you can convert your account from a human to a business by clicking the link below. Good Luck! http://on.fb.me/qMprmn
